Gok is a fashion consultant, author and television presenter. He is known for his appearances on many television programmes (including his own fashion show How to Look Good Naked), for providing fashion advice to celebrities and for contributing his views to fashion magazines published internationally. He has worked as an “on-screen” fashion consultant on many television shows including: MTV Shakedown (MTV Europe), GMTV (ITV), LK Today (ITV), Big Brother’s Little Brother(Channel 4), Battle of the Sexes (BBC1), The Wright Stuff (Five), Make Me a Grown Up (Channel 4/T4), The Xtra Factor (ITV2) and T4 (Channel 4).
In 2006, Gok Wan was approached by Channel 4 and asked to present his own fashion show, How to Look Good Naked. In addition, he wrote a book to accompany the series, entitled How to Look Good Naked: Shop For Your Shape and Look Amazing!, that was published in April 2007. A second series was commissioned and was broadcast on Channel 4 in mid-2007. His series, entitled Gok’s Fashion Fix was broadcast on Channel 4 in mid-2008. He followed up the success of this show with another fashion show, called Gok Wan’s Clothes Roadshow, in which he makes affordable high street fashions, while Brix Smith styles designer clothes. Wan presented a documentary which was first broadcast on 27 January 2009, enitled Too Fat Too Young, examining overweight kids in the UK. In 2012 he starred in a TV series called Gok’s Teens:The Naked Truth on channel four where he gives advice to troubled teens about self-confidence, bullying, anxiety and eating disorders.
He also offered his opinions to magazines, becoming a fashion consultant, and his work has been published internationally in several magazines, which include Tatler, Glamour, Times Style, Marie Claire, Cosmopolitan, The Face, Afisha Mir, Clash and People. He has also worked with photographers such as Rankin, Mike Owen and Jason Joyce. Wan wrote a book titled How to Dress: Your Complete Style Guide for Every Occasion which was released by HarperCollins on 1 October 2008. The book was praised by both Heat magazine and Closer for its sensitive and feel-good approach to a style guide. Gok’s current status as a prominent on-screen personality means he is demand as an after dinner speaker and events host.