Hugh Wallace for DS Automobiles Ireland
Hugh Wallace for DS Automobiles Ireland
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DS Automobiles Ireland have signed up architect and TV presenter Hugh Wallace as their new brand ambassador
With Hugh Wallace, an award-winning architect and TV presenter as their new Brand Ambassador, DS Automobiles Ireland are pleased to announce this partnership.
Hugh Wallace is a founding director of Douglas Wallace, a member of the Royal Institute of Architects in Ireland and a former president of the Institute of Designers in Ireland.
In the decades since starting his company in 1982, Hugh has guided it to become one of Ireland’s top architecture and design firms.
The creative design of Hugh Wallace engages audiences to create conversation and commentary.
He believes that good architecture is essential to create social cohesion and enhance enjoyment of our landscape and living environment whether in the city or countryside.
A stunning range of premium vehicles was launched last year by DS Automobiles in the Republic of Ireland, which Hugh joins at an exciting time for the brand.
Wallace’s motor choice is the ALL NEW DS 4 E-TENSE PHEV (plug-in hybrid) in Velvet Red, voted Most Beautiful Car of 2022 by the Festival Automobile International jury.
Speaking of the new partnership with Hugh, DS Automobiles Ireland Marketing Manager, Jana Solovjova, said: “Hugh’s reputation in the architecture world and passion for finer details, is perfectly aligned with our target audience, whilst exceptional design and appreciation of using premium, well-crafted materials are areas where we see real parallels with our own brand values.
DS Automobiles embodies innovative, luxury design, French savoir faire and exceptional know-how. When we marry this up with Hugh’s style, charm and engaging personality, we think he’s a great fit for DS Automobiles.
We are very much looking forward to working with him on various projects in the coming months and years.”
We can’t wait for this partnership to produce exciting results!
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