Torger Wolff for Bombardier
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Bombardier Names New Brand Ambassador Torger Wolff
Canadian aircraft manufacturer Bombardier has introduced businessman, CEO, and former race car driver Torger Wolff, also known as Toto, as their new spokesperson across the world.
Mercedes-AMG Petronas F-1 racing team principal, CEO, and co-owner Torger Wolff led the team featuring Lewis Hamilton-the greatest F-1 driver of all time-to become one of the most successful sports teams in the world.
“As a full-range Bombardier customer for over 15 years, starting with the Learjet and Challenger series through to the Global 6000, I appreciate and admire the exceptional level of quality and ceaseless innovation Bombardier stands for,” said Wolff, adding the OEM shares his drive for high-performance. “I’m looking forward to drawing on my experiences as I represent this fantastic brand around the world.”
As part of this agreement, Torger Wolff will support the Challenger and Global lines, including the super-midsize Challenger 3500 and the under-development flagship Global 8000.
In addition, he will focus his ambassadorial role on the OEM’s worldwide service network and the recently unveiled EcoJet research program.
“Toto is a visionary leader and entrepreneur who embodies the spirit of innovation, excellence, performance, and competitiveness that have all become synonymous with Bombardier business jets around the world,” said Éric Martel, the Canadian airframer’s president and CEO. “We are particularly proud that Toto’s discerning eye and quality-driven mindset have led him to deepen his ties with Bombardier through this agreement.”
We can’t wait for this partnership to produce exciting results!
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