Dinesh Karthik for Taj Rummy
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Dinesh Karthik joins Taj Rummy as brand ambassador
One of Gridlogic’s leading skill-based games, Taj Rummy, has announced a true Indian wicketkeeper, Dinesh Karthik as its brand ambassador.
Besides creating brand recall, the collaboration aims to raise awareness about ethical gaming in the country.
As a result of this partnership, the newly designated finisher of the Indian men’s cricket team will be the face of the gaming platform and will be seen promoting the brand online.
Speaking about the agreement with Dinesh Karthik, Pariekshit Maddishetti, Founder, Taj Games, said, “India is one of the fastest growing online gaming markets in the world with millions of users turning to real money gaming as a key tenet of their leisure and entertainment. Gridlogic is at the forefront of fulfilling users’ evolving requirements and has been maintaining its leadership position in the rummy and fantasy cricket offerings with engaging skill based games and we are strengthening our commitment with our flagship offering, Tag Games.”
“With Dinesh Karthik, we found the perfect match for Taj Games as he is the perfect testament of a powerful performer, always strives to deliver the best for the country and is humble in nature, the key tenets of our brand. We look forward to a successful collaboration with him and aim to further popularise ethical online gaming in India through a dedicated marketing campaign with him”.
Cricket association vice president Dinesh Karthik made the announcement on his social media handles earlier this month.
Dinesh Karthik revealed the partnership on Twitter with a caption, “Announcing my partnership with TajRummy. I love Rummy and being a TajKaPlayer! Welcome Bonus, Unlimited Offers & Instant Withdrawals in one App! Don’t be “Aaj” ka player, be a TajKaPlayer!”
Speaking on the association, Dinesh Karthik, the brand ambassador, said, “As the leading platform in the online gaming space, Gridlogic’s Taj Games have been the go to destination of users for its best-in-class experience and I found synergies in our vision of delivering the best for our audiences by going the extra mile.”
“From building a robust technology platform to ensuring the entertainment and safety of its users, Gridlogic and I share the same ethos of delivering the best for our audiences and I’m delighted to be a part of this journey. I hope to make a meaningful contribution to the brands’ fast growing user base by further popularising the brand among gamers and create more advocates for ethical online gaming in India.” Dinesh Karthik went on to say.
Gridlogic is a technology company based in Gurugram that specializes in data management, gaming, and business transformation, with a presence in the UK and Singapore, as well as the Indian B2B provider of online skill and casual games, Taj Network Inc.
We can’t wait for this partnership to produce exciting results!
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