Grace Yakubu partners with WAW

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WAW crowns Miss Plateau, Grace Yakubu as its Brand Ambassador

Grace Yakubu for WAW - Brand Ambassador - The Celebrity Group

Gracia Yakubu News – A week-long Nigerian pageant celebrating brains and beauty came to a magnificent end with a fabulous, glitzy finale in Lagos, on October 21, 2022.

Energetic Ada Eme came out as the winner, out of 36 other participants to represent Nigeria at the 71st Miss World pageant.

At the event, WAW detergent, which was a key sponsor of the pageant, crowned a new WAW queen, Grace Yakubu.

After showing elegance and style, Miss Plateau, Grace Yakubu, won the Miss WAW crown and prizes, including a million naira and a year-long contract with the brand.

“I’m so grateful to WAW for this opportunity to have a platform and a voice. The entire MBGN 2022 was such an amazing experience thanks to the sponsors and WAW was definitely a major player in making sure I had the best time. I look forward to all that I can do and the people I can impact through this chance WAW has given me.” Grace Yakubu said.

“At Expand Global Industries Limited we’re committed to creating platforms for people to live out their dreams and impact society,” Rajat Kapur, the Chairman and Managing Director, Expand Global Industries (EGIL), a subsidiary of Henkel, quipped.

“This edition of MBGN had a lot of smart, funny and brilliant women eager to effect a change in their society. Grace Yakubu ecoming a WAW ambassador is a testament to her magnetism and obvious passion for her goals and objectives.”

“Many people still have the stereotype of beauty queens as having nothing more than looks in their arsenal. We believe at WAW that beauty queens are more multifaceted than that and with Yusuf, we have another shot at showcasing that to the world.”

We can’t wait for this partnership to produce exciting results!

Brand partnerships are one of the most effective ways to increase your brand awareness and sales.

If you want to get exposure for your business, it’s best to invest in a well-known brand ambassador—one with millions of followers who will promote everything from their products/services directly into their fans’ feeds.

If you are looking to improve your business by partnering with famous people, call the team at The Celebrity Group.

Our team has more than 30 years’ experience in brokering deals with celebrities, and their influence is incomparable.

For enquiries, please contact:

info@usefultalent.com

About The Celebrity Group

Useful Talent has more than 30 years of experience in casting the most effective Celebrity Influencers & Brand Ambassadors for the International Advertising, Marketing & PR Industry.

Brand ambassadors and public personalities have been proven to increase sales and brand awareness THREE times more than a similar campaign without.

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