Pedro de la Rosa for Aston Martin
About
PEDRO DE LA ROSA NAMED ASTON MARTIN TEAM AMBASSADOR
Pedro De La Rosa (ESP) on the podium at Formula One World Championship, Rd5, Spanish Grand Prix, Race, Barcelona, Spain, Sunday 14 May 2017.7
The Spaniard’ Pedro de la Rosa’s time as an athlete is both extensive and versatile: as well as driving for McLaren in 2006, and racing with BMW Sauber in 2010, he also drove one race with HRT F1 in 2011, before finishing his last season in the sport in 2012.
He only achieved one podium while racing in Formula One, second at the 2006 Hungarian Grand Prix driving for McLaren.
Pedro de la Rosa has been appointed as Team Ambassador for the Aston Martin Aramco Cognizant Formula OneTM Team (AMF1).
In an all-new role, Pedro de la Rosa will undertake communications, media, PR, marketing, promotional, commercial and general advisory duties for the AMF1 Formula One operation, working principally with our communications/media/PR team, marketers, guest services operatives and commercial sales people, to maximise the team’s off-track potential.
Pedro de la Rosa, Team Ambassador, Aston Martin Aramco Cognizant Formula One™ Team, said: “I am delighted to be joining Aston Martin Aramco Cognizant Formula One™ Team as Team Ambassador. I already know many faces within the team, having worked extensively with [2023 race driver] Fernando Alonso during my time at McLaren and Ferrari, and I look forward to getting to know everyone within the organisation.
“I will draw on my experience and expertise to help the team grow and further develop the momentum it has been gathering ahead of the 2023 season, with a particular eye on supporting the marketing and commercial side of the business. It is clear to me that the potential of AMF1 is huge, and that the appointment of a brilliant roster of new technical leaders and new corporate partners, and next year’s arrival of Fernando, further strengthen the team’s resource and resolve to succeed.
“I am looking forward to working with Fernando, my old friend and fellow countryman, as you might expect, and also Lance Stroll, a gifted racer who has won all the junior categories on his way to Formula One. It is the perfect time to be joining the organisation and I will be working hard to make sure that we maximise every opportunity as together we build for an exciting future.”
Mike Krack, Team Principal, Aston Martin Aramco Cognizant Formula One™ Team, said: “Aston Martin Aramco Cognizant Formula One™ Team’s appointment of Pedro de la Rosa once again underlines our determination to build and strengthen every element of our Formula One operation. Pedro’s role as Team Ambassador will be central to our efforts to improve the work we do with our partners, engage with media and fans, and launch our new Driver Development Programme.
“No-one in Formula One would deny Pedro’s expertise and experience – they are second to none – and I am confident that he will not only deliver for us within the remit of his role but will also find new ways to help us develop and improve in other areas. He is a fantastic addition to our team.”
In addition, the 51-year-old Spaniard will help select, train, and develop junior drivers as part of AMF1’s new Driver Development Programme.
We can’t wait for this partnership to produce exciting results!
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